Privacy Policy

At Neera ("Neera", "we", "us" or "our"), we respect your privacy and are committed to protecting your personal information.

This Privacy Policy explains how we collect, use, store and disclose your personal information when you visit neeraswim.com (the "Site"), purchase our products, create an account, subscribe to our communications, contact us or otherwise interact with Neera.

Neera is committed to handling personal information in accordance with applicable privacy and data protection laws, including the EU General Data Protection Regulation (GDPR), the UK GDPR and Data Protection Act 2018, and applicable US state privacy laws.

1. Who we are

Neera is the controller of the personal information collected through the Site.

For the purposes of applicable data protection laws, the data controller is the entity that determines how and why your personal information is processed.

If you have any questions about this Privacy Policy, wish to exercise your privacy rights or have a concern about how we handle your personal information, please contact us:

Neera
Email: info@neeraswim.com
Website: neeraswim.com

If your legal entity details change, this section will be updated accordingly.

2. Information we collect

The information we collect depends on how you interact with our Site.

Information you provide to us

When you purchase from Neera, create an account, contact us, subscribe to our mailing list or otherwise interact with us, we may collect:

  • Your name
  • Email address
  • Telephone number
  • Billing address
  • Shipping address
  • Payment and transaction information
  • Order history and details of products purchased
  • Account information, where applicable
  • Marketing preferences
  • Information you provide when contacting customer service
  • Any other information you voluntarily provide to us

We do not generally have access to your full payment card details when payment is processed through a third-party payment provider. Payment information is processed by the relevant payment provider in accordance with its own privacy policy and security practices.

Information collected automatically

When you visit our Site, certain information may be collected automatically, including:

  • IP address
  • Browser type and version
  • Device type
  • Operating system
  • Time zone
  • General location information
  • Pages and products viewed
  • Products added to your cart
  • How you interact with the Site
  • Referring websites
  • Search terms
  • Information collected through cookies, pixels and similar technologies

This information helps us operate, secure and improve our Site and understand how visitors interact with Neera.

3. How we collect your information

We may collect personal information:

  • Directly from you when you purchase a product or create an account
  • When you subscribe to our newsletter or marketing communications
  • When you contact us by email or through our Site
  • When you submit information through a form on our Site
  • When you interact with our Site
  • Automatically through cookies, pixels and similar technologies
  • Through third-party services that help us operate our business, such as Shopify, payment providers, shipping providers, analytics providers and marketing platforms

Where we receive personal information from a third party, we will handle it in accordance with applicable privacy laws.

4. How we use your personal information

We may use your personal information to:

  • Process and fulfil your orders
  • Process payments
  • Arrange shipping and delivery
  • Send order confirmations and shipping updates
  • Process returns, refunds and exchanges
  • Provide customer service and respond to enquiries
  • Manage customer accounts
  • Communicate with you about your orders
  • Prevent and detect fraud or other misuse of our Site
  • Maintain and improve our Site
  • Understand how customers use our Site and products
  • Analyse sales and website performance
  • Send marketing communications where you have consented to receive them or where otherwise permitted by law
  • Personalise your experience on our Site
  • Improve our products, services and customer experience
  • Maintain business, accounting and tax records
  • Comply with legal and regulatory obligations
  • Protect the rights, property and security of Neera, our customers and others

We will not use your personal information for purposes that are incompatible with the purposes described in this Privacy Policy unless permitted or required by applicable law.

5. Lawful bases for processing — EU/EEA and UK

Where the GDPR or UK GDPR applies, we process your personal information only where we have a lawful basis to do so.

Performance of a contract

We process information where it is necessary to fulfil an order or provide a service you have requested.

For example, we need your name, address and payment information to process and deliver your order.

Legal obligations

We may process personal information where necessary to comply with legal, tax, accounting or regulatory obligations.

Legitimate interests

We may process personal information where it is necessary for our legitimate interests, provided those interests do not override your rights and freedoms.

This may include:

  • Preventing fraud
  • Maintaining website security
  • Improving our Site and services
  • Understanding website usage
  • Managing customer relationships
  • Protecting our business and legal rights

Consent

Where required by law, we will ask for your consent before processing your personal information for particular purposes, such as certain marketing communications or non-essential cookies.

Where we rely on your consent, you may withdraw it at any time.

Withdrawing consent does not affect the lawfulness of processing carried out before you withdrew your consent.

6. Marketing communications

If you choose to subscribe to Neera's email marketing, we may use your email address to send you information about:

  • New collections
  • Product launches
  • Restocks
  • Offers
  • Campaigns
  • Events
  • Brand news
  • Other information relating to Neera

You can unsubscribe from marketing communications at any time by clicking the unsubscribe link included in our emails or by contacting us at info@neeraswim.com.

We will not use your personal information for direct marketing where applicable law requires your consent unless that consent has been obtained or another lawful basis applies.

7. Cookies and similar technologies

Our Site uses cookies and similar technologies to help the Site function, remember your preferences, understand how visitors use our Site and, where permitted, support analytics and advertising.

Cookies may be used to:

  • Keep products in your shopping cart
  • Remember your preferences
  • Maintain essential website functionality
  • Understand website traffic and usage
  • Measure the effectiveness of our marketing
  • Improve the performance of our Site
  • Provide relevant advertising where permitted

Some cookies are essential to the operation of the Site.

Where applicable law requires consent for non-essential cookies or similar technologies, we will ask for your consent before using them.

You can manage your cookie preferences through our cookie consent tools or through your browser settings.

Please note that disabling certain cookies may affect the functionality of the Site.

8. Analytics and advertising

We may use third-party analytics and advertising technologies to understand how visitors interact with our Site and to measure the effectiveness of our marketing.

These technologies may include services such as Google Analytics, Meta Pixel or similar services, depending on the tools we use.

These services may collect information about your device, browsing activity, interactions with our Site and purchases.

Where required by applicable law, we will obtain consent before using non-essential analytics or advertising technologies.

Third-party providers may process your information in accordance with their own privacy policies.

9. How we share your personal information

We do not sell your personal information for money.

We may share personal information with trusted third parties where reasonably necessary to operate our business and provide our products and services.

These may include:

Shopify

Our online store is powered by Shopify. Shopify provides the ecommerce infrastructure that allows us to operate our Site, process orders and provide our services.

Shopify may process personal information on our behalf and may also process information in accordance with its own privacy practices.

Shopify's privacy policy is available at:

https://www.shopify.com/legal/privacy

Payment providers

We use third-party payment providers to process payments securely.

These providers may receive information necessary to process your transaction, such as your name, billing information and transaction details.

Shipping and delivery providers

We may share your name, shipping address, telephone number, email address and order information with shipping and delivery providers so that your order can be delivered.

Analytics providers

We may share information with analytics providers that help us understand how visitors use our Site and how our business performs.

Marketing and advertising providers

Where applicable and permitted by law, we may share certain information with marketing and advertising providers to help us communicate with customers, measure campaigns and show relevant advertising.

Professional advisers

We may share information with our accountants, lawyers, insurers, consultants and other professional advisers where reasonably necessary to operate our business.

Legal and regulatory authorities

We may disclose personal information where required or permitted by applicable law, including to government authorities, regulators, courts, law enforcement agencies or other authorised parties.

Business transfers

If Neera is involved in a merger, acquisition, restructuring, sale of assets or similar transaction, personal information may be transferred as part of that transaction, subject to applicable law.

10. International transfers

Because Neera operates internationally and uses third-party service providers, your personal information may be transferred to or processed in countries outside the country in which you live, including countries outside the European Economic Area ("EEA") or the United Kingdom.

Some of our service providers may be based in the United States or other countries.

Where personal information is transferred outside the EEA or UK, we will take appropriate steps required by applicable data protection law to ensure that your information remains adequately protected.

Depending on the circumstances, this may include relying on:

  • An adequacy decision
  • Standard Contractual Clauses
  • The UK International Data Transfer Agreement or Addendum
  • Other legally recognised transfer mechanisms or safeguards

11. Data retention

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected.

The length of time we retain information depends on the type of information and why we need it.

For example, information relating to purchases may need to be retained for longer periods to meet legal, tax, accounting and regulatory requirements.

Where personal information is no longer required, we will take reasonable steps to delete it, securely dispose of it or anonymise it.

12. Data security

We take reasonable technical and organisational measures to protect your personal information against unauthorised access, loss, misuse, alteration or disclosure.

However, no internet transmission or electronic storage system can be guaranteed to be completely secure.

If you have an account with Neera, you are responsible for maintaining the confidentiality of your account credentials and should notify us if you believe your account has been accessed without authorisation.

13. Your EU/EEA and UK privacy rights

If you are located in the EU, EEA or UK, you may have certain rights regarding your personal information.

Depending on the circumstances, these may include the right to:

  • Access the personal information we hold about you
  • Correct inaccurate or incomplete information
  • Request deletion of your personal information
  • Restrict certain processing of your personal information
  • Object to certain processing, including direct marketing
  • Data portability, allowing you to receive certain personal information in a structured, commonly used format
  • Withdraw consent where we rely on consent as our lawful basis
  • Object to processing based on legitimate interests, subject to applicable legal exceptions
  • Lodge a complaint with your relevant data protection supervisory authority

You can exercise your rights by contacting:

info@neeraswim.com

We may need to verify your identity before responding to a request.

We will generally respond to valid privacy requests within the period required by applicable law.

For individuals in Malta, the relevant supervisory authority is the Office of the Information and Data Protection Commissioner (IDPC).

For individuals in the UK, complaints may be made to the Information Commissioner's Office (ICO).

14. Your US privacy rights

If you are a resident of a US state that provides specific privacy rights, you may have additional rights under applicable state privacy laws.

Depending on your state of residence and the law that applies, these rights may include:

  • The right to know or access the personal information we collect about you
  • The right to request correction of inaccurate personal information
  • The right to request deletion of personal information
  • The right to obtain a copy of certain personal information
  • The right to opt out of certain targeted advertising or profiling
  • The right to opt out of the sale or sharing of personal information where applicable
  • The right to limit certain uses of sensitive personal information where applicable
  • The right not to receive discriminatory treatment for exercising applicable privacy rights

California residents

If you are a California resident, you may have additional rights under the California Consumer Privacy Act ("CCPA"), as amended by the California Privacy Rights Act ("CPRA"), where applicable.

The categories of personal information we may collect can include:

  • Identifiers, such as name, email address, postal address and IP address
  • Commercial information, such as purchase history and products considered or purchased
  • Internet or other electronic network activity, such as browsing and interaction with our Site
  • Geolocation information, where applicable
  • Inferences or preferences derived from interactions with our Site

We collect and use these categories for the purposes described in this Privacy Policy, including processing orders, providing customer service, improving our Site, analytics, marketing and advertising where permitted.

We do not sell personal information for monetary consideration.

Where applicable under California law, certain advertising or analytics activities may constitute "sharing" or processing for cross-context behavioural advertising. California residents may have the right to opt out of such activities.

California residents may also have rights to know/access, delete, correct, opt out of certain sharing or sale, limit certain uses of sensitive personal information where applicable, and receive equal treatment when exercising their rights.

To exercise an applicable US privacy right, contact:

info@neeraswim.com

We may need to verify your identity before processing your request.

15. Children's privacy

Our Site is not directed towards children.

We do not knowingly collect personal information from children where doing so would be unlawful.

If you believe that a child has provided personal information to us, please contact us at info@neeraswim.com so that we can take appropriate steps.

16. Third-party websites

Our Site may contain links to websites, applications or services operated by third parties.

This Privacy Policy applies only to information collected by Neera through our Site and services.

We are not responsible for the privacy practices, security or content of third-party websites.

We recommend reviewing the privacy policy of any third-party website you visit.

17. Automated decision-making and profiling

We do not currently use personal information to make decisions based solely on automated processing that produce legal or similarly significant effects on you.

We may use analytics and advertising technologies to understand browsing behaviour, measure marketing effectiveness and personalise advertising where permitted by applicable law.

If our use of automated decision-making or profiling changes materially, we will update this Privacy Policy and provide any information required by applicable law.

18. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to:

  • Our business
  • Our products and services
  • The technologies we use
  • Our data processing practices
  • Applicable privacy or data protection laws

When we make changes, we will update the "Last updated" date at the top of this Privacy Policy.

We encourage you to review this Privacy Policy periodically.

Where required by law, we will notify you of material changes.

19. Contact us

If you have any questions about this Privacy Policy, wish to exercise your privacy rights or have a concern about how Neera handles your personal information, please contact us:

Neera
Email: info@neeraswim.com
Website: neeraswim.com

We will make reasonable efforts to respond to your request in accordance with applicable privacy and data protection laws.